Beamery Pages allow you to create highly customized landing pages to showcase your employer brand to prospective candidates. Pages can be linked with Forms to convert passive visitors into Beamery contacts with whom you can nurture a relationship.
How to Create a New Beamery Page
To create a Beamery Page, first head to the Pages List by clicking the Marketing icon in the left hand sidebar, then selecting Pages from the top menu bar.
Next, click Add Page to begin creating your new Page.
Page Details
Now, you will need to complete the Page details. Give your page a name, and choose a unique URL for the page. Then, choose a title and add a short description. These will be used in search results and on social media when a link to your page is shared.
The, choose a call to action for your page. This can either be a link to a Beamery Form, or to an external URL.
Once you have completed the Page details, click Continue to head to the Page Builder
The Page Builder
The page builder is made of 2 parts:
- On the left-hand side, is the editor itself that allows the user to update the content of the page.
- On the right-hand side, is a display of the page, as changes in the editor section immediately appear. This makes it possible to immediately see the changes made.
Editing a block:
- Click on the right-hand side on the area of the page that needs to be edited.
- The content will appear in the left-hand sidebar. The details of the content change for each block depending on the information that is displayed in this block. The sidebar is scrollable if there is more content than what can be displayed.
- Once the changes are made, click Save changes at the bottom of the sidebar. A message will show to indicate the changes have been saved.
- Alternatively, you can cancel all the changes. In this case, none of the changes will be saved.
Text Elements
All bodies of text elements can be formatted. Supported formatting options are, in order of appearance in the text editor:
- Bold
- Italics
- Underline
- Colors: text and background
- Hyperlink
- Bulleted list
When inserting hyperlinks, you can:
- Insert an URL
- Define how the text appears
- Decide whether the link opens in the current tab or in a new tab
Header Block
Information that can be modified in this block:
1. Logo: you can upload the company’s logo here. Supported file formats are: PNG, JPG, SVG. You can delete the image by clicking on “Delete”
2. Link: A URL to redirect to when a candidate clicks on the logo. Typically this redirects to the company’s main site, or main career page.This avoids having the candidate in a dead-end.
3. Button text. The text to be displayed on the button
4. Button color. The color of the button
5. Text Colour: The color of the text inside the button
6. Link type. The action to be performed when the candidate clicks on the button. There are 2 different types of links:
A) The most commonly used is a link to a Beamery Form (see forms section later in this document). In this case, the user needs to select an existing form in a dropdown as link information (7)
B) Alternatively, the user can select to link to an external URL.In this case, the full URL to link to needs to be provided as link information (7)
7. Link information. See #6
You can also set Paralax scrolling in this block. Please note this will only be visible when viewing a page live.
Hero Block
Information that can be modified in this block:
1. Header text: The first line of text showing on top of the background image
2. Sub-header text: The second line of text showing on top of the background image
3. Background color. The color of the background
4. Background image. The main image to appear in the background. Supported file formats are: PNG, JPG, SVG. You can delete the image by clicking on “Delete”. This is also the image that will appear when you share your page on social media. If an image is missing, the company logo will display instead.
Note: We recommend keeping the banner image within 1440x540. When uploading and you have the option to crop the image, you are also able to click ‘Skip’ in the bottom right corner to prevent the banner from cropping.
Text + Image Block
Information that can be modified in this block:
1. Header text: The first line of text showing in the text block
2. Body text: The second line of text showing in the text block
3. Image: The main image to appear on the right-hand side. Supported file formats are PNG, JPG, SVG. You can delete the image by clicking on “Delete”. Under "Image Placement"/"Video Placement", you can select Left or Right to choose the positioning of the image. NB: This is only for full screen on desktop. For mobile view, the text area is always shown above the image or video to maintain context of the block.
4. Background color. The color of the background
Split Block
This block includes 3 different sub-blocks named “Benefit 1”, “Benefit 2”, and “Benefit 3” but you can delete any of these as desired.
Information that can be modified in these sub-blocks:
1. Block Header text: add or edit a block header.
2. Color: change the background color of the block.
3. Header text: the first line of text showing in the text block
4. Body text: the second line of text showing in the text block
5. Hyperlink: add a link to another site URL.
A) To do this select the words you would like to link from in the text body.
B) Click on the link item and type the URL of the page you would like visitors to be directed to and select whether you would like the page to open in a new tab or to replace the existing page
6. Image: the main image to appear on the right-hand side. Supported file formats are PNG, JPG, SVG. You can delete the image by clicking on “Delete”.
7. Image Size: the size of the Benefit image. Select "Regular" or "Large"
Two and Four Column Split Blocks
There are also two further Split Blocks - one with two and another one with four Benefits. Their functionality is the same as the block above with the sole difference of the number of Benefits. These appear as hidden blocks in the page builder, so to use, you would need to unhide them (for instructions on how to do this, see below).
Story Block
Information that can be modified in this block:
1. Header text: The first line of text showing in the text block
2. Body text: The second line of text showing in the text block
3. Background color. The color of the background
Map Block
Information that can be modified in this block:
1. Link: The URL to be shown in the iFrame.
2. Background color. The color of the background
3. Map Size: the size of the image. Select "Regular" or "Full Screen".
Note: When copying and pasting the google maps link in the Link section, make sure that you follow the steps below:
1. Find the location in question and click on the burger button on the top left. Then, click "Share or embed map"
2. Click Ember map and copy the link below
3. Paste the link to the Beamery Page builder and ensure you remove all iframe parameter. In other words, make sure you are only left with the link in the inverted commas.
iFrame Block
Information that can be modified in this block:
1. Link: The URL to be shown in the iFrame.
Note: The URL that is linked to the iFrame might not have been designed to show an iFrame and might negatively impact the candidate experience
2. Height: the height of the iFrame in pixels. The larger the number, the higher the iFrame
3. Greenhouse question: If this block is to contain a link to a Greenhouse job board, check that box. Special treatment has been included in order to provide a better candidate experience (scrolling and hiding irrelevant sections)
4. iFrame Size: the size of the image displayed. Select "Regular" or "Full Screen"
NB: While the map takes up the full area of the block, the iFrame block won’t increase in height. This is because there needs to be a clickable area for the block to still be editable.
Text + Video Block
Video links for this block must be from YouTube. Other video hosting must use the iFrame content block. Information that can be modified in this block:
2. Title text: The first line of text showing in the text block
3. Body text: The second line of text showing in the text block
4. Link: The URL of the video to display
5. Background color. The color of the background
Footer Block
Information that can be modified in this block:
2. Header text: The first line of text showing in the text block
3. Body text: The second line of text showing in the text block
4. Button text. The text to be displayed on the button
5. Button color. The color of the button
6. Link type. The action to be performed when the candidate clicks on the button. There are 2 different types of links:
A) The most commonly used is a link to a Beamery Form (see forms section later in this document). In this case, the user needs to select an existing form in a dropdown as link information (7)
B) Alternatively, the user can select to link to an external URL.In this case, the full URL to link to needs to be provided as link information (7)
7. Link information. See #6
8. Background color. The color of the background
9. Background Image: the image in the background of the footer block (similar to the one in the Header Block)
Hiding & Arranging Blocks
For all blocks, at the bottom of the left-hand pane, there is a “Hide this block” checkbox.
When checked, the block gets hidden on the right-hand panel, and is not shown on the final page.
To un-hide the block, simply select the block on the right-hand panel, where it says “Hidden block: story, and uncheck the box at the bottom of the left-hand panel.
You may also change the order of blocks by using the up and down arrows located in the upper right corner of the block.
Blocks can also be cloned to create more than one instance of a particular block within your page. This can be done by using the clone button, visible when editing a block. If you wish to remove a cloned block, you may simply delete it. (Original blocks can only be hidden, not deleted).
NOTE: To make changes to the Custom Footer block, you will need to do this within the Company Settings Page. Changes made here will be reflected across all of your Beamery Pages and Forms.